Elon Musk isn't done trying to be cool. After smoking weed on Joe Rogan's podcast, Musk showed up to the Tesla Model Y unveiling event in a pair of custom Jordan 1s. To be fair, though, the customs were pretty sick.
The customs, made by DM Custom Sneakers, were commissioned by one of Musk's close friends as a birthday present. These Jordan 1s were reconstructed using fine leather, feature a laser-cut Tesla logo on the toe box, and use genuine python leather and black pony hair.
To top things off, these custom Tesla Jordan 1s use a pair of black luxury leather laces from LaceLab in place of the stock laces. The red and black color scheme is a classic and fits perfectly with Tesla's aesthetic.
These customs aren't currently for sale, but the DM Custom Sneakers website features a similar red and black Jordan 1 for sale at a price of $950. IF you want to purchase a pair, you'll also have to provide the base shoe, which will run you over $100.
Musk's decision to wear these garnered plenty of social media attention as Tesla fans immediately noticed the custom kicks.
If you missed the Tesla Model Y unveiling, you can read about it here.
Be sure to check out our collection of laces to see how you could improve your customs with a simple lace swap.
Remember to follow us on IG to keep up with new product drops and to see some custom lace swap inspiration.
Lace Lab Sizing Chart*
|Number of Eyelets||Lace Length|
|3 Eyelets||30 Inches|
|4 Eyelets||36 Inches|
|5-6 Eyelets||45 Inches|
|6-7 Eyelets||54 Inches|
|7-8 Eyelets||63 Inches|
*Sizing varies from shoe to shoe. Please use this chart as a rough estimate. For best results, please measure the length of your original laces. If you are between two sizes using our chart, we recommend choosing the shorter length for most applications.